VERGEZ moves jewelry design and craftsmanship to France
VERGEZ, the fine jewelry maison founded by French designer Philippe Vergez, says its new pieces are now designed and handcrafted to order in France while the brand keeps its headquarters in Hong Kong. The shift ties the label’s latest collections to French craftsmanship, with worldwide delivery and prices ranging from €800 to €20,000.
Why it matters: - VERGEZ is centering its newest jewelry on French craftsmanship, a move that reinforces the brand’s identity and may deepen its appeal to buyers drawn to heritage, storytelling and made-to-order luxury. - The company is keeping its Hong Kong headquarters, so the business still operates from its existing international base while production moves closer to founder Philippe Vergez’s home country.
What happened: - VERGEZ announced that its new creations are now designed and handcrafted to order in France. - The bespoke fine jewelry maison was founded in 2023 by French designer Philippe Vergez. - The brand remains headquartered in Hong Kong under Rock’n Design Ltd. - Philippe Vergez lives in France and said the move brings his creations “home” after 12 years in Hong Kong.
The details: - VERGEZ positions itself as a maison for “free spirits,” with designs shaped by rock, rebellion and freedom. - The brand says its jewelry pays tribute to musicians, writers and visionaries who challenged conventions. - The latest collection, The Covenant, includes Amorae, a ring for her, and Domorae, a cross pendant for him. - VERGEZ describes Amorae as the “Promise” and Domorae as the “Guide,” with the pendant framed as a “Cross of Return.” - The Covenant is available in four versions, from 925 sterling silver set with black spinel to 18K gold with diamonds. - Each piece in The Covenant is handcrafted to order within four weeks. - The collection is designed for everyday wear and for milestones such as engagements and Valentine’s Day. - Philippe Vergez lost much of his hearing at 30 and is now completely deaf in one ear and profoundly deaf in the other. - Vergez says he creates from memory, emotion and feeling rather than from sound. - VERGEZ uses the signature line “Wear the Story.” - Philippe Vergez spent nearly three decades in luxury eyewear and fine jewelry before founding VERGEZ. - In 2025, the Roaring Lion Choker received the Silver A’ Design Award in Fine Jewelry. - The brand says the choker was conceived and crafted for Qymira, an actress, musician and composer who became the face of VERGEZ. - Every VERGEZ creation is handcrafted to order one person at a time. - VERGEZ delivers worldwide, with import duties and taxes included at checkout. - A portion of every sale supports the One Gaia Foundation in the Philippines and The House of Affection in Vietnam. - VERGEZ says its pieces range from €800 to €20,000.
Between the lines: - The France production shift gives VERGEZ a stronger origin story at a time when luxury brands often compete on craftsmanship, authenticity and founder narrative as much as on design. - The collection language points to emotion-led luxury, where jewelry is sold less as ornament and more as a personal symbol tied to memory, identity and commitment. - The hearing-loss detail helps frame Philippe Vergez’s creative process as unusual and emotionally driven, which strengthens the brand’s “Wear the Story” positioning.
What's next: - VERGEZ will continue producing made-to-order pieces in France while serving global customers from its Hong Kong headquarters. - The maison is likely to lean on storytelling, awards and handcrafted production as it promotes future collections. - The brand’s charity-linked sales model suggests future purchases will continue to support the One Gaia Foundation and The House of Affection. - More information is available on Philippe Vergez’s LinkedIn profile, VERGEZ on Instagram, VERGEZ on Facebook and VERGEZ on YouTube.
Disclaimer: This article was produced by AGP Wire with the assistance of artificial intelligence based on original source content and has been refined to improve clarity, structure, and readability. This content is provided on an “as is” basis. While care has been taken in its preparation, it may contain inaccuracies or omissions, and readers should consult the original source and independently verify key information where appropriate. This content is for informational purposes only and does not constitute legal, financial, investment, or other professional advice.
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